Author Archives: mhbaumk12

At the SIIA Ed Tech Business Forum in New York last month, one source of buzz was “consumerization.”  The term appeared a few days later in an  Education Week article focusing on Schoology and other “freemium” models. While I agree … Continue reading →

Some of the more interesting discussions at ISTE’s Leadership Forum last month revolved around social media.  Use (or misuse) of Facebook, Twitter, etc., by students has gleaned plenty of press attention and even legislation, but use by and between educators … Continue reading →

Some 400-500 educators came to Indianapolis last week for ISTE’s inaugural conference focused on leading school change.  It was a solid first effort, illustrating ISTE’s growth over the past decade from a “techie” group to perhaps the most vibrant overall … Continue reading →

MDR’s annual gathering of ed tech leaders in Baltimore last week was surprisingly upbeat considering the challenges facing both marketers and their customers.  Anne Wujkic even reported in the closing “Catbird Seat” session that a recent survey shows increases in … Continue reading →

“Strategy” has become such a common term in business, many folks forget that it originated in war.  “Strategos” is the ancient Greek word for “general.”  So strategy really means the art of generalship: how the top commander directs resources against an … Continue reading →

At ISTE last week I was asked by a representative of a development firm, “Is it important that our curriculum products work on iPads?”  I replied: “Only if you want schools to buy your products.”  Like most flip answers, even … Continue reading →